4 ways to improve your customer’s takeaway experience at your restaurant

Takeaway orders have been around for as long as restaurants have operated. However, at many restaurants, it has often been second priority as their primary source of income has always been from their dine in customers.

This has resulted in restaurants missing out on revenue from takeaway orders or dissatisfied takeaway customers due to long waiting times or missed orders. 

In this article we share 5 ways to improve your customer’s takeaway experience at your restaurant to add another source of revenue for your business.

How to improve your restaurant’s takeaway service?

1. Use online ordering
2. Adopt QR Ordering
3. Use better packaging
4. Ensure order accuracy

Use online ordering

Many Singaporeans use online food ordering platforms to order take outs delivered to their homes or offices.

Online food ordering platforms like GrabFood, FoodPanda and Deliveroo help expose your restaurant to the online consumer market instead of your local area around your restaurant’s outlet, which may help in brand awareness and customer acquisition.

You may also opt to get a personalized online ordering platform for your restaurant where customers can order from your restaurant via a link on your website or social media pages.

With your restaurant’s very own online ordering solution, you are able to customize offers to suit your customers and run a loyalty points programme to attract customers to patronize your outlet, or to order again.

Adopt QR Ordering

While many restaurants in Singapore have adopted QR Ordering to reduce cost and improve efficiency on their dine in operations, few have utilized QR ordering to their advantage for takeaway orders.

How to use QR Ordering to improve customer’s takeaway experience?

You would simply put up ordering QR codes around your restaurant for take away customers to scan and place their orders. To prevent fraudulent orders, you may opt to receive online payment before orders are confirmed and sent to your kitchen for preparation.

With QR ordering, your customers do not have to wait in line to place orders with staff who are mostly pre-occupied with dine in operations.

You will also be able to reduce manpower dependency and spending as you will not have to allocate extra manpower to handle takeaway orders.

Use better packaging

Cheap packaging, often made of styrofoam or cardboard diminishes your restaurant’s takeaway experience. With cheap packaging, the taste of your restaurant’s best sellers may become average once your customers have brought it home or received their food delivery.

Source for packaging that is sturdy to avoid crushing of food items or spillage and also microwave friendly so that your customers can easily re-heat before consumption.

Ensure order accuracy and fast food preparation

The last thing a customer wants is having to wait for a long time just for a restaurant to get their orders wrong. Hence, you should make sure that takeaway orders are accurately and promptly served.

After all, customers that are ordering takeaway food from restaurants are usually in a hurry, otherwise they would be dine in customers!

How to optimize your restaurant’s takeaway food preparation efficiency?

If you are using digital ordering solutions such as QR ordering, Online Ordering or self ordering kiosk, make sure that these solutions are linked to your restaurant’s POS system.

Next, ensure that your restaurant’s POS system is able to identify takeaway orders and send them to the correct kitchen department.

You could also adopt the use of sticker label printers that are used by bubble tea shops and quick service food kiosk. These sticker label printers are linked to your restaurant POS system to print out sticker labels with order descriptions. The sticker labels can then be pasted onto food containers for easy order management.

Getting a Restaurant POS System

Looking to optimize your restaurant’s takeaway operations? It all starts with a suitable POS system. Click here to get a free demo of MEGAPOS restaurant POS system, trusted by small F&B businesses and chain F&B outlets all over Singapore!